Over the last decade SEO has become key to keeping a website active and successful. It is critical to ensuring that your site is visible to your potential customers and web visitors in search engine ranking results. Are you looking into how you can improve the visibility of your website with SEO? We are here to help! WorkDash offers next-gen SEO services to our clients, helping them to generate real results that outperform their competitors as well as professional benchmarks within the SEO industry. We help our clients to navigate the complicated world of SEO, ensuring they avoid the common mistakes that other sites fall into. Would you like to avoid these mistakes? Let’s take a look at 5 of the most common SEO mistakes you should look out for.
1. Buying Toxic Backlinks
Many beginners in the world of SEO fall into the trap of buying toxic backlinks for their site. Although this method does result in fast backlink growth, almost all of these backlinks will be classified as toxic by search engines like Google. Toxic backlinks actually cause harm to your site rather than helping it as they transfer toxic link juice to your site. This can also cause security issues for your site and trigger manual search engine penalties that last for years.
Rather than buying backlinks it is better to build them the right way, organically with the SEO experts at WorkDash. We can help you to build backlinks that help your site rather than harm it.
2. Ignoring Meta Tags
One of the most important elements of an SEO strategy is meta tag optimisation. This involves formatting the various page titles, meta descriptions, image alt text and header tags on your site with the best keywords available. Unfortunately, meta tags are often forgotten due to confusion and lack of awareness. Don’t fall into this common SEO mistake for your website. Be sure to keep all of your site’s meta tags as optimised as possible/
3. Forgetting Mobile & Tablet Devices
Over 50% of traffic to your website will be from mobile or tablet devices, which is why it is so important to keep these devices in mind for your SEO strategy. Modern search algorithms value the responsiveness of your website for all device types and take this into account when assessing how high your site should appear in search results. If your site suffers from unresponsive mobile and tablet designs then it likely won’t appear high in search results. Always make sure your website is delivering an optimised experience for all devices if you want to achieve the best results in your SEO strategy.
4. Using The Wrong Keywords
Choosing the right keywords is at the core of everything you need to do to optimise your website for search engines. Your chosen keywords are the search terms you want your website to rank for. Make sure to thoroughly research the keywords you are targeting and identify those with the highest search volume and lowest competition possible. Need help identifying the right keywords for your website? Get in touch with the SEO experts at WorkDash today!
5. Trying To Do It Yourself
Perhaps the biggest mistake you can make in SEO is trying to do it all yourself. Taking too many wrong steps in SEO can permanently damage your site and there is no reason to risk this when you have professional SEO experts just a few clicks away at WorkDash. We offer affordable SEO services that are tailored specifically to the needs of your website. With our customised SEO packages, we work to bring your site to the top of search engine rankings as quickly, safely and organically as possible. Ready to beat your competition and start excelling in search engine results? Get in touch with WorkDash today by clicking here.
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