Have you noticed a drop in your site ranking positions to start the year? That is not a coincidence. Search engines like Google, Yahoo and Bing have made some changes to their search engine algorithms and if your site isn’t ready for them it will continue to drop! Fortunately, we have been prepared for these changes at WorkDash and have worked to get our clients’ sites ready for over 6 months. Here are a few SEO tips on what you can do to get your site ready to perform in 2022.
Focus On Improving User Experience
User experience is becoming an increasingly important element of the SEO strategy of any site. Search engines like Google are placing more weight on user experience in modern algorithms, which means it is important for you to improve the user experience of your site to boost your SEO in 2022. Here are a few elements you can focus on to improve user experience:
- Work on decreasing the total load time for your website
- Implement easy navigation across the site
- Quality check your content for mistakes, broken links and grammatical errors
- Ensure your website is responsive across all devices
Post Regular High-Quality Content On Your Site
Content is king in the new search engine algorithms. Ranking results across Google, Bing and Yahoo show that sites that post regular high-quality content benefit with higher ranking positions and more relevant traffic. To boost your SEO success in 2022, consider adding regular blog posts for your site that include several of your target keywords. This will be key to transforming your overall 2022 SEO strategy. Blog creation has long been a key element of our SEO strategy at WorkDash. Contact our SEO professionals if you would like to take your site to the next level in 2022.
Don’t Forget Your HTML Elements
It’s easy to get lost in all of the new points of focus in SEO for 2022. That makes it as important as ever to not forget the HTML elements across your site. These elements communicate directly with search engine crawler bots and have a crucial impact on the ranking of your website. The HTML elements that are relevant to your site include:
- Page titles
- Meta descriptions
- Header tags
- Image alt text
- Schema
- Meta Keywords
WorkDash Is Here To Help
SEO can be daunting for any Australian business, especially with most SEO strategies requiring monthly, weekly or even daily changes to grow and maintain ranking positions. That’s why WorkDash offers affordable SEO packages to businesses across Australia. Let our SEO professionals take care of the hard work so all you need to do is sit back and watch your site rise in the rankings! Our comprehensive SEO service includes all of the elements your site needs to boost in 2022, including on-page SEO, off-page SEO, technical SEO, cyber security and content creation. Click here to find out more about our SEO service. You can also get in touch with our SEO professionals today by contacting us through our website here.
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